- simple.ai by @dharmesh
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- The Image Generator That *Gets* Your Business
The Image Generator That *Gets* Your Business
...and solves the long-running consistency problem
I've been playing with AI image generators for a while now, and here's what I've learned: these tools are amazing for artwork, concept designs, fun social posts. But when I need an infographic for a presentation or a timeline for a report? That's a whole other story.
You've probably hit this too.
You type in a prompt, cross your fingers, and hope the text isn't garbled. Try to match your brand colors. Realize the layout is slightly off. Try again. And again.
Eventually, you give up and either open Canva or ping your designer (who's already busy with ten other things) to fix numbers or whatever gaps remain.
To fix this, I built ImageGen.ai as the answer.
It's an AI agent built specifically for AI image business use cases -- the kind of visuals teams actually need. Think infographics, timelines, branded graphics, presentation slides, or anything that needs to look professional and match your brand.
So today, I want to break down:
The heart of ImageGen
What makes it *click* for teams (this is the cool part)
What I'm using it for

The heart of ImageGen
I'll show you what I mean with a real example.
I wanted an infographic showing HubSpot's product releases on a timeline. I asked ImageGen.ai to create one by simply typing: "Infographic of HubSpot products and when they were released on a timeline.”
First shot got it about 90% right. A couple of product names were wrong because we'd rebranded them over the years (CMS Hub became Content Hub, Operations Hub became Data Hub).
So I typed a second prompt: "Change CMS Hub to Content Hub and Operations Hub to Data Hub."
Boom. Done.
Two prompts, maybe three minutes total, and I had something I could actually use in a presentation. Clean layout, accurate text, good visual flow.
For someone with my level of design skills (which is to say, basic), this is kind of incredible.
Under the hood, ImageGen uses Google's new Nano Banana Pro (which I briefly touched on in last week’s post).
This model is different -- it actually understands the visual world in a way other models don't. Design sense, spacing, alignment, layout, text, color palettes.
Combine that with ImageGen's features built specifically for business use cases (more on that in a sec), and you get images that actually work in professional contexts.

What makes it *click* for teams
Most image generators sort of feel like slot machines -- you pull the lever, hope for the best, and start over if you don't like what comes out. That's fine if you're making a one-off graphic, but it breaks down fast when you're managing an actual campaign.
ImageGen works differently:
Every generation lives in its own project. Think of it like a campaign folder -- all the images stay together. I intentionally built it this way so teams can iterate, revise, and build on what's working.
You can upload reference images, pull from your Favorites, or grab things from your “Visual Element Library” -- that's where you store your logos, color palettes, the stuff you use over and over.
You can create Custom Generators -- basically templates with your brand guidelines, reference images, and style instructions all baked in. Set it up once and share it with your team to let anyone create on-brand images.
After you generate something, you can still revise it the same way -- type a new prompt, add elements from your library, and tweak what needs tweaking. It changes just what you ask, keeping everything else the same.
I basically built the agent with the problem I've seen at a lot of companies: either you route everything through design teams (slow, creates bottlenecks), or you let people make their own stuff (fast, but inconsistent and often off-brand).

What I'm using ImageGen for
I'm already using ImageGen.ai across a bunch of projects:
Timeline infographics (the visual timelines in CompanyResearch.ai are generated by ImageGen -- agents working together, which I love)
Presentation graphics
Social media posts (mostly LinkedIn)
Product mockups
Blog headers
Everything comes out in high resolution, looks professional, and takes 2-3 iterations instead of 20+.
The agent approach is what makes the difference here. Instead of just creating images from a text prompt, it follows a complete workflow built around how teams actually create and manage visual content.
By the way, ImageGen is currently free to use. You just need an Agent.ai account (takes about a minute to sign up).
Some things I think are worth testing:
Give it a detailed prompt that requires actual knowledge (try: "Create an infographic showing the evolution of AI models from GPT-1 to today")
Guide it with your own brand colors, style.
Generate the image, then revise it with a simple text prompt
I'd love to see what you create. Tag me on LinkedIn and twitter/X if you end up using your generated image in a social post. I love seeing people get use out of something I’ve built . 🙂
—Dharmesh (@dharmesh)


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